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‘Staggering improvements’ After one year break, Multichoice’s viewers’ choice awards returns

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After a one-year hiatus, the Africa Magic Viewers’ Choice Awards (AMVCA) is ready to roll out its red carpets. Ahead of the award ceremony’s eighth edition, its organizers have announced a call for submissions.

Filmmakers are expected to submit their films in line with the awards’ guidelines between December 3, 2021 and January 14, 2022.

According to organizers, films, made-for-television movies or television series are eligible for entry to the AMVCA if they were broadcast, publicly screened or exhibited from December 1, 2019 to 30 November 2021.

Speaking on the forthcoming eighth edition, Chief Executive Officer, MultiChoice Nigeria, John Ugbe, said: “Last year was indeed a tough one for the world with the global pandemic, however the industry continues to thrive against all odds.

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“We are proud of the improvements seen across different fields in the industry since the inception of the awards in 2013.

“The eighth edition of the AMVCAs once again demonstrates our commitment to spotlight the immense talent we have in the African film and TV industry and promises to leave a much bigger impact than previous editions.”

The eighth edition slated for 2022, will also see the addition of a new category to recognize the growing acceptance of content creators across Africa. The category is tagged Best Online Social Content Creator.

“We are very excited about the Best Online Social Content Creator category as we believe this will further underscore our commitment to represent all content creators and inspire new talent.

There is no better time than now to recognize and celebrate this growing digital community as we stage the eight edition of the awards,” said Executive Head, Content and West Africa Channels at MultiChoice Nigeria, Dr. Busola Tejumola.

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The seventh AMVCA saw Play Network’s ‘Living in Bondage’ sequel scoop the highest number of awards with a total of 8 wins including Best Overall movie.

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Official Trailer for Thinline Released Ahead of December Premiere (Video)

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Get ready for the thrill of the year! Thinline by Mercy Aigbe premieres nationwide on 13th December. Watch the trailer now!

The wait is over!

The official trailer for Thinline has been released, setting the stage for a thrilling cinematic experience this December.
Mark Your Calendars

Also read: Mercy Aigbe celebrates major milestone in her movie ‘Ada Omo Daddy’

Produced by the renowned actress and filmmaker Mercy Aigbe, Thinline promises to deliver an unforgettable blend of excitement, adrenaline, and drama this festive season.

The highly anticipated movie hits cinemas nationwide on 13th December 2024, offering movie lovers something fresh, unique, and exhilarating for the holidays.

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Described as a “movie of the year,” Thinline is a must-watch for fans of high-quality storytelling and captivating performances.

The trailer showcases an engaging narrative filled with suspense, emotional depth, and edge-of-your-seat moments that promise to keep audiences glued to their seats.

Distributed by Cinemax Nigeria, Thinline is already generating buzz across social media with hashtags such as #Thinline, #ThinlineTheMovie, and #TrailerOutNow trending among movie enthusiasts.

Don’t miss the opportunity to be part of this exciting journey.

Also read: Nollywood Star Mercy Aigbe Escapes Tragic Accident, Offers Thanks for Divine Intervention (Video)

Watch the official trailer, share it with friends, and prepare to experience the adrenaline and thrill of Thinline on the big screen.

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List of winners at the 10th Africa Magic Viewers’ Choice Awards

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The grand spectacle of the Africa Magic Viewers Choice Awards (AMVCA) unfolded on Saturday, 11th May 2024, at the prestigious Eko Hotel and Suites in Lagos State. It was a night dedicated to honoring excellence and celebrating the remarkable talent within the African film and television industry.

Hosted by the seasoned master of ceremonies, IK Osakioduwa, for the remarkable tenth consecutive year, the event radiated with excitement and anticipation as the winners of the coveted awards were announced.

Among the highlights of the evening, Chimezie Imo was honored with the Trailblazer Award, a testament to his innovative contributions to the industry. Additionally, the esteemed Industry Merit Awards were bestowed upon two legends of Nigerian cinema: Richard Mofe Damijo and Idowu Philips, affectionately known as Iya Rainbow, in recognition of their profound impact and enduring legacies.

From Best Digital Content Creator to Best Lead Actor and Actress, the stars of the African entertainment scene shone brightly as they were recognized for their outstanding contributions to movie production and storytelling.

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Here’s the full list of the 10th edition of the AMVCA winners:

BEST DIGITAL CONTENT CREATOR

MEDICAL NEGLIGENCE

ISAAC AYOMIDE OLAYIWOLA ( LAYI WASABI)

BEST INDIGENOUS LANGUAGE (WEST AFRICA)

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JAGUN JAGUN (THE WARRIOR)

FEMI ADEBAYO

BEST SHORT FILM

BROKEN MASK

KAGHO IDHEBOR

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BEST SCRIPTED MNET ORIGINAL

SLUM KING

CHINENYE NWORAH

BEST UNSCRIPTED MNET ORIGINAL

NWUYEE BEKEE (FOREIGN WIVES)

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NNODIM CHIGOZIE GEORGE

BEST INDIGENOUS LANGUAGE (EAST AFRICA)

ORMOILAA OGOL (THE STRONG ONE)

LAVERA NDANUNGA

BEST INDIGENOUS LANGUAGE (SOUTHERN AFRICA)

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MOTSHAMEKO O KOTSI

MOLEBOGENG MAPOTLAKELE MAMAKOKO & JOSEPH MERLIN TAFOU WAMBO

BEST MULTICHOICE TALENT FACTORY MOVIE

HER DARK PAST

 

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BEST INDIGENOUS M-NET ORIGINAL

IRORA IYA

ADENIYI JOSEPH OMOBULEJO & ALLEN ONYIGE

 

 

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Non – Voting categories

 

MOVIE CATEGORIES

SERIES/FILM
WINNER

BEST COSTUME DESIGN

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JAGUN JAGUN

LOLA AWE

BEST MOVIE

BREATH OF LIFE

BB SASORE, DERIN ADEYOKUNNU & EKU EDEWOR

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BEST WRITING MOVIE

FUNMILAYO RANSOME-KUTI

TUNDE BABALOLA

BEST MAKE UP

MAMIWATA

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CAMPBELL PRECIOUS AREBAMEN

BEST WRITING TV SERIES

VOLUME

MONA OMBOGO

BEST ART DIRECTION

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OVER THE BRIDGE

ABISOLA OMOLADE

BEST SUPPORTING ACTOR

BREATH OF LIFE

ADEMOLA ADEDOYIN

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BEST CINEMATOGRAPHY

OVER THE BRIDGE

KC OBIAJULU

BEST DIRECTOR

BREATH OF LIFE

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BB SASORE

BEST DOCUMENTARY

LOBOLA, A BRIDE’S TRUE PRICE?

SIHLE HLOPHE

BEST EDITING

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THE BLACK BOOK

ANTONIO RIBEIRO

BEST SERIES (SCRIPTED)

ITURA

JAMES KALU OMOKWE

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BEST SERIES (UNSCRIPTED)

GH QUEENS

AYEBEA ‘BZ’ DARKO

BEST SOUND DESIGN

BLOOD VESSEL

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GRAY JONES OSSAI & FISAYO ADEFOLAJU

BEST SUPPORT ACTRESS

BREATH OF LIFE

GENOVEVA UMEH

BEST LEAD ACTRESS

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ADIRE

KEHINDE BANKOLE

BEST LEAD ACTOR

WALE OJO

BREATH OF LIFE

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AFRIMA hosting rights: African Union writes Nigeria, South Africa

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The African Union Commission (AUC) has officially invited the governments of Nigeria and South Africa to take advantage of the hosting rights benefits of the next 2 editions of the prestigious annual All Africa Music Awards, AFRIMA.

In a letter bearing reference number HHS/CUL/16/170.23 and signed by the AUC’s Commissioner for Health, Humanitarian Affairs, and Social Development, Her Excellency, Ambassador Minata Samate Cessouma, the AU said the call aligns with its policies for the strategic transformation of Africa through social integration, as outlined in AU Agenda 2063, the Charter for African Cultural Renaissance, and the AU Plan for Action on Cultural and Creative Industry.

The AU describes AFRIMA as a global platform for celebrating and developing Africa’s diverse musical talents and cultural heritage, highlighting the significant opportunities hosting the prestigious awards presents for the selected host country

“Since 2014, the African Union has been partnering and working successfully with AFRIMA to develop, celebrate and promote African music globally for integration/inclusivity, economic prosperity and world peace via its seven core pillars: (1) Music Awards, (2) Music Festivals; (3) AFRIMA creative Academy; (4) Talent Discovery and Promotions; (5) Music Business Hub; (6) Advocacy; (7) Advisory and Policy Debates,” the letter reads.

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“AFRIMA is the biggest and longest-running music award and platform in Africa, with a huge global appeal, diaspora audience, and youthful fans. The main event events of AFRIMA are usually broadcast live to over 84 countries around the world after a continental and global roadshow, with thousands of music artists, actors, celebrities, members of the diplomatic corps, professionals in the creative space, tourists, media and fans from all over the world converging on the host country.”

A letter received by the Minister of Art, Culture and Creative Economy, Hannatu Musawa, on behalf of the Nigerian government, a copy of which was seen by our correspondent, reads, “Nigeria, as a beacon in African music with huge young population, should it accept to host AFRIMA, stands a promising chance in elevating the country’s positive global presence, bolstering artistic, tourism and economic growth, fostering cultural exchange and job creation, and reinforcing a positive perception of our continent’s rich cultural heritage on a global scale.”

The successful last edition of AFRIMA was hosted and partnered by the government of the Republic of Senegal in the city of Dakar. The hosting rights of AFRIMA are usually bestowed on a country that shows capacity and commitment to meet the requirements and conditions.

The Acting Director for Social Development, Culture, and Sports Division, African Union Commission, Ms. Angela Martins confirmed the invitation and request to bid for the hosting rights extended to the two countries.

She said that AFRIMA provides a unique opportunity for the host country to showcase its rich cultural heritage, develop its music sector, promote tourism, and stimulate economic growth.

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“This call to action comes as part of the AU’s commitment to promoting cultural exchange, unity, and economic development across the African continent. We urge the governments of Nigeria and South Africa to seize this opportunity to strengthen intra-African collaboration (in line with AFCTA) within the music industry and enhance their international visibility positively.

“AFRIMA serves as a premier platform for African artists in Africa and diaspora to showcase their talent, gain international exposure, and connect with audiences worldwide,” she said.

She added that as the bidding process is itching towards its deadline, the African Union remains committed to providing support and guidance to ensure a successful hosting of AFRIMA.

She also reiterated the AUC’s readiness to work closely with the selected host country to maximize the impact of the event on the African music industry, tourism, general economic growth, and socio-cultural landscape.

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